Property Needs You
property Built Environment Real Estate

BNP Paribas Real Estate Collaborates with Property Needs You

Q4 2021

New website To Help Young People See Opportunities in Property Careers.

Property Needs You - Copy

Young people can change how we exist in the future with a career in property is the message as a new website launches to encourage young people to consider careers in the built environment. The redesigned Property Needs You website is aimed at a new generation of young people, and provides inspiration for the wide range of career choices in the real estate sector.

Property Needs You is a brand developed by Changing The Face of Property, a collaboration of 12 of the largest real estate consultancies in the UK, including BNP Paribas Real Estate, with a goal of creating greater diversity and inclusion in the industry. Property Needs You is a UK initiative working with young people, parents, teachers, educational settings and careers advisors to inform, educate and inspire around opportunities that exist in the property sector.

Etienne Prongué, UK CEO at BNP Paribas Real Estate, said:“Our vision for the real estate sector is one that fosters an inclusive and equal workplace, attracting talent from the widest possible pool of people.Property Needs You is an important new tool that will help students from all backgrounds and cultures better understand and access a career in property. I hope this new website will help inspire a new generation of real estate experts and leaders, and breakdown old stereotypes of who works in our sector.”

Kelly Canterford, the programme manager at Changing The Face of Property, said: “Our new website reflects the wider work we’re doing as a collective. In the past, the property industry has drawn talent from a certain pool, primarily privately educated individuals from Russell Group Universities. This has changed and is changing but our mission is to further increase the junior pipeline with diversity across gender, disability, race and socio economics and part of that is helping young people, teachers and parents to see the variety of career choices in property,from planning and surveying to compliance and sustainability. Homes,warehouses, office spaces and rural environments; every aspect of our world is touched by professionals from the built environment. The opportunity to influence infrastructure and positively impact communities is extremely exciting. With a career in real estate, young people can change how we exist in the future. The new Property Needs You website features greater focus on the range of routes into the built environment, including apprenticeships, and property career opportunities available across the UK, in both city and rural communities. An intuitive career quiz helps young people to figure out what property careers could be suited to their personality and skills, with smart technology enabling dual results.”

The new Property Needs You website also features through success stories, engaging video content, fun facts and tips. Resources for teachers and parents have also been developed, including lesson plans, brochures, videos, plus the ability for schools to book a Property Needs You ambassador to attend an event.